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Privacy Policy

Book Attic Privacy Policy

We respect your absolute right to privacy. The purpose of this statement is to set out how we use your personal information we may obtain about you. Your personal information will be properly safeguarded in accordance with the requirements of the General Data Protection Regulations (GDPR). By registering as a user of the services provided by Book Attic and by using the Book Attic website generally you are agree to this use. 

1. The type of personal information we collect 

We only collect personal information which is necessary for its purpose, for example the information you provide when making an order. Data we collect includes:

  • Personal details like name and delivery address when you register an account or place an order;

  • Payment information when you place an order (please not that we do not store your payment information);

  • Contact information and preferences when you register your interest in our marketing communication.

 

Our website also collects personal date to power site analytics, using cookies. We share this information with Wix, our website analytics provide, to learn about site traffic and activity. Data we collect includes:

  • Information about your browser, network and device, the webpages you visited prior to coming to this website, and your IP address;

  • Information may also include details about your use of this website including: clicks, internal links, pages visited, scrolling, searches and timestamps.

For more information on how we use cookies, please see section 9 of this policy.

2. How we get the personal information and why we have it

Most of the personal information we process is provided to us directly by you, for example through use of our website, placement of orders, signing up to email subscriptions or customer services.

We only ever use your personal information for the reason it was collected, either with your consent, to perform a contract with you, or where we have a legitimate interest (where our interests do not override yours) to do so. For example: 

  • To register you with an account on our website if you choose to create one;

  • To fulfil an order and to deliver your goods;

  • To contact yo in case of difficultly in processing an order or ot investigate customer services issues;

  • For assessment and analysis (e.g. market, customer and product analysis) to enable us to review, develop and improve the services we offer and to provide you an other customers with relevant information through our marketing programme;

  • For the prevention and detection of fraud;

  • Where you allow us to do so, we will inform you by email about products and services we offer that we consider may be of interest to you;

  • To administer any prize drawers or competitions you may enter.

 

When you buy something on our website, we collect personal information from you to fulfil the order. We share this information with Wix, our online store hosting provider, so that they can provide website services to us. As you go through checkout, this site may auto complete your shipping and billing address by sharing what you type with the Google places API and returning suggestions to you to improve your checkout experience.

3. Legal basis for processing

Where we've collected your data in relation to an account sign up, the information we process will be based on the legitimate interest we have in administering that account to enable you to safely access your order history and the personal details your've provided us with.

Where data has been collected in relation to an order, it will be processed by necessity of entering into a contract whereby the payment you provide requires us to fulfil your order request in, which case we will only collect data which is necessary to fulfil and deliver your order.

Where data has been collected in relation to marketing, we rely on your consent. See section 4 for a more detailed explanation of how we process data for marketing.

4. Marketing

 

You can give consent to be sent marketing material in the form of email newsletters via our website or during visits to our stands at book fairs. This requires contact information such as name and email address to be retained by us for this purpose. If you have indicated that you'd like to be contacted for direct marketing purposes we rely solely on your consent. We review consent frequently and seek to refresh consent periodically as we see appropriate.

Data collected in line with your marketing preferences, like name and address will only be used to personalise your communications, including sending you content which we think is relevant to your location.

You have the right to withdraw your consent to receive direct mail communications at any time. This may be done by using the unsubscribe link provided in electronic communications, or by sending an email to book_attic@outlook.com.

5. Who we share your information with

We will never sell your personal data, we may share information about you to the following, who may use it for the same purposes as set in section 2 of this policy:

  • Employees and agents of Book Attic to administer any accounts, products and services provided to you by Book Attic now or in the future;

  • Anyone to who we transfer or may transfer our rights and duties under our agreement with you, in particular order fulfilment, and payment service providers;

  • Data processors, data analytics tools and marketing partners, such as Wix, our online store website and analytics provider.

 

We may also share your information if we have a duty to do so or if the law allows us to do so.

6. Profiling

We use some aspects of the personal data we collect in an automated decision-making process called 'profiling'. We use this type of processing to help us understand our customers and to provide them with a better experience.

We analyse sets of data to determine common patterns in behaviour which allows us to provide you with a more personalised, individual experience on our website, in our digital advertising and in our electronic marketing communications. For example, if we recognise that you browse several products with a common feature over a period of time, we are able to recommend similar products that you may also be interested in.

You have a right to object to this kind of processing, further details of you rights can be found in section 8 of this policy. We do not use automated decision-making techniques that produce a significant or legal effect on you, unless we have a lawful basis for doing so. If this changes in the future, we will not carry out this kind of profiling without first obtaining your consent.

7. How we store your personal information

Your information is securely stored. We store date using minimisation techniques to ensure we only keep what is necessary to process your order for the minimum amount of time it is required.

Data collected for the purpose of fulfilling an order will be stored for 5 years, after which it will be securely destroyed by Book Attic.

Data collected for marketing purposes will be stored for 5 years from the date of the last interaction with our marketing programme, after which it will be securely destroyed. 

We not store your payment information, we regularly review the data we hold and erase what is no longer needed for the original intended purpose or for legal obligations. 

8. Your Rights

Under data protection law, you have rights which are designed to give you the utmost control of your personal data. Your rights are described below:

  • The right to access all the personal data we hold on you and to receive a copy of that data without the obligation to pay a fee.

  • The right to to rectification of any inaccurate personal data we are processing , and have any incomplete set of data completed.

  • The right to have your data erased from our system in some circumstances such as it's no longer necessary for the purpose for which it was collected.

  • The right to restrict the processing of your personal dat if it is incorrect or no longer needed.

  • The right to object to the processing of your personal data for direct marketing purposes or profiling.

  • The right to withdraw your consent from electronic marketing.

  • The right to transmit the personal date you have provided us with to another service provider.

Where you request the erasure of your data, we retain the right to continue processing it in some cases, such as for fraud detection, for statistical purposes, or to suppress the data from being used again. Where one of these situations apply, we will only retain the absolute minimum amount of data and the record will be purged of any personal identifiers where possible.

If you would like to exercise your rights, or to find out more, please contact book_attic@outlook.com

We take the utmost care in handling personal data, but if you feel a high standard of security has not been met, you have the right to raise a complaint with the information commissioner's office:

Information Commissioner's Office

Wycliffe House

Water Lane

Wilmslow

Cheshire

SK9 5AR

Helpine number: 0303 123 1113

ICO website: https://www.ico.org.uk

9. Cookies

Our website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor access a website or app. Cookies allows us to understand who has seen our webpages and advertisements, so that we can determine how frequently particular pages are visited and which are the most popular. Under the general protection regulation, a cookie is classed as personal data. 

  • These functional and required cookies are always used, which allow Wix, our hosting platform to securely serve this website to you.

  • These analytics and performance cookies are used on this website, as described below, only when you acknowledge our cookie banner. This website uses analytics and performance cookies to view site traffic, activity, and other data.

10. Contact

If you have any comments, queries or complaints relating to your personal data or our privacy policy, please contact us by email at book_attic@outlook.con or by post: Book Attic, 23 Whomsley Close, Newark, NG24 2JZ. 

11. Changes to this policy

We will regularly review this privacy policy, updating it when necessary to reflect changes in the law or otherwise. Future changes will be posted on this page. the privacy policy was las updated in September 2023.

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